Education:
  • Bachelor of Manajement FEB, Universitas Tanjungpura  
  • Master of Management FEB, Universitas Tanjungpura
Academic Area:
  • Marketing
  • Entrepreneurship
Interest Group:
Business Innovation and Development
 

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A Lecturer who is experienced as a business practitioner from marketing staff to developer company owner, and as a MSME business consultant in various business fields. Competent in the career development of employees and entrepreneurs using the Finger Print Test analysis approach.

 

[tabby title=”Teaching”]

  • Creativity & Innovation
  • Entrepreneurial Strategy

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Current Research

 

  • Utilization of Digital Marketing in MSMEs Sukapura Dayeuhkolot, Bandung Regency.
  • Utilization of Digital Marketing on Bungkeng Tofu craftsmen, Sumedang Regency.
  • The Land Transportation Business Rebranding Process at PERUM DAMRI.
  • SALESMANSHIP EDUCATION FOR STUDENTS AS BASIC CAPITAL IN A CAREER AS ENTREPRENEURS.
  • The Most Influencing Factors for Panic Buying in the midst of the COVID-19 Pandemic on Yogya Group Consumers in Bandung City.
  • The Effect of the COVID-19 Pandemic on the Factors that Determine Consumer Behavior to Purchase Basic Needs in the City of Bandung.

Supervising Student’s Research

2021

  • <<<insert judul TA mahasiswa bimbingan-english>>>

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Journal

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Proceeding

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