Education:
Business Innovation and Development
- Bachelor of Manajement FEB, Universitas Tanjungpura
- Master of Management FEB, Universitas Tanjungpura
- Marketing
- Entrepreneurship
Business Innovation and Development
nuslihjamiat@telkomuniversity.ac.id
google scholar
personal website
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A Lecturer who is experienced as a business practitioner from marketing staff to developer company owner, and as a MSME business consultant in various business fields. Competent in the career development of employees and entrepreneurs using the Finger Print Test analysis approach.
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- Creativity & Innovation
- Entrepreneurial Strategy
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Current Research
- Utilization of Digital Marketing in MSMEs Sukapura Dayeuhkolot, Bandung Regency.
- Utilization of Digital Marketing on Bungkeng Tofu craftsmen, Sumedang Regency.
- The Land Transportation Business Rebranding Process at PERUM DAMRI.
- SALESMANSHIP EDUCATION FOR STUDENTS AS BASIC CAPITAL IN A CAREER AS ENTREPRENEURS.
- The Most Influencing Factors for Panic Buying in the midst of the COVID-19 Pandemic on Yogya Group Consumers in Bandung City.
- The Effect of the COVID-19 Pandemic on the Factors that Determine Consumer Behavior to Purchase Basic Needs in the City of Bandung.
Supervising Student’s Research
2021
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